Are you talking about your community from your perspective, or from your resident’s perspective?
Senior living created so many “special” services because of COVID, from dining delivery, to modified social activities, to personalized services (shopping, picking up prescriptions, etc.). Before communities make any decisions on stopping them, they should consider if their residents would want them to stay and how to make that work if they do.
Recently, Holleran and Link-age Connect joined forces to conduct one-on-one interviews with senior living residents about their experience during the pandemic. These conversations revealed just how pleasant many residents found life within these walls during COVID-19 shutdowns.
Now is the time for you to tell your story. Market your organization from the perspective of your residents and give them a chance to articulate how and why living in your community, during a crisis or otherwise, impacts their quality of life.
For a complete summary of the interviews and to learn how to capture these stories and testimonials from your own residents please contact Chris Walley at [email protected] and Sue Viox [email protected].